Citrix's learning experience delivered training and product updates to a global sales team of roughly 10,000 employees who supported some of the company's largest enterprise and public-sector clients. The goal was to reimagine that experience from top to bottom and turn it into a true enterprise-level learning platform.
SaaS
Training was spread across four to five separate sites serving the same purpose. Two experiences had to be redesigned at once: the front end for salespeople consuming content, and the admin side for the teams creating and managing it. Any redesign also had to preserve the data streams business units relied on for reporting, which ruled out a clean-slate rebuild. Working with our Principal Product Owner, Director of Enablement Technologies, and Lead UX Researcher, I started by validating what was actually broken through competitive analysis, heuristic review, and research with the global sales force and their managers.






